How do you begin? The answer is simple: you decide to.
:: Anne Lamott
Hi, I’m Shannon.
About my work
I help wellness and healthcare practitioners build successful businesses. I’m here to shower small wellness businesses with love, and help people grow their practice and lifework.
I am a one-person, one-desk communication design shop focused on visual and workflow solutions for solo and small wellness & healthcare businesses. My best clients are massage therapists, naturopaths, psychotherapists, acupuncturists, yoga teachers and studios, bodyworkers, wellness centers, physical therapists, nutritionists, life coaches, wellness consultants, Rolfers, Zumba/Nia/Feldenkrais/movement professionals, astrologers, chiropractors, natural health businesses, personal trainers, chefs, energy workers, and holistic-minded medical and dental practices.
I’m passionate about clean, simple, effective communication. I believe that good design makes a difference, and I want your lifework to have the most positive and authentic impact possible. Let’s make sure your clients are hearing the message you want to send!
I have been fascinated with form and function since I was a toddler behind my mother’s artist stall in the Pike Place Market. After flirting with engineering and architecture, I studied graphic design at the Art Institute of Seattle and culinary arts at Le Cordon Bleu Miami. Growing up with one foot in Seattle and the other in the historic center of Flint, Michigan, I have faith that people can shape their futures and potential, I understand the necessity of discarding outdated concepts, and I appreciate the importance of preserving the best parts of our collective foundation.
The permanent collection of the Flint Institute of Arts, the Flint School of Performing Arts, and the Griffith Observatory have deeply influenced my work and design philosophy. My core influences are the work of Georgia O’Keeffe and Edmund Lewandowski, the Seattle-area architect John Savo, and the Constructivism, Precisionism, and Futurism movements.
I am devoted to community education, support, and outreach. I’m a four-term board member and past president of the Washington State Astrological Association, and deeply involved with Meetup.com as an assistant organizer for Natural Business Networking, the Seattle Meetup Organizers Meetup organizer (chief recursive cat herder), and the founder of the Seattle Tarot Meetup, South Florida Tarot Meetup, South Florida Vital Health Meetup, and Seattle Astrology Study Meetup.
Quite a few years ago, the internet nicknamed me clover so you will see that sprinkled around my social and online usernames. I live in Miami Kirkland with my husband, our pixie-bob cat, and a pond full of ducks.
Your business deserves flexible structure that grows with you. When you work with me you’ll get fresh and relevant design, thoughtful analysis, and a cohesive visual message for your business.
Here are some of the things we can work together on:
∞ identifying the Thing that sets your business apart
∞ designing polished, professional branding and identity (logo, typography, and visual message, with harmonious look and feel)
∞ helping you keep in touch with your clients and prospects, with email or print newsletters and social media
∞ crafting a powerful message that will resonate with your clients
∞ putting space and ease back into your daily workflow with helpful, convenient tools
∞ taking admin chores like website updates, copywriting, e-commerce, and local market research off your plate
∞ identifying and employing wellness trends that will benefit your business goals
∞ creating a philosophy, physical space, and business collateral that supports your social and environmental values
∞ helping you grow a profitable, health-focused business
Let’s make sure your clients are hearing the message you want to send!
It’s a beautiful thing when a career and a passion come together.
Work with me
It’s important to work with people you feel good about, and who understand your practice and your mission.
Are we a good fit?
You’re passionate about your work, know that your business has its own unique personality, need to look great to your customers (and stand apart from your competitors), have an emerging vision of what you need your website or advertising to accomplish, and are ready to invest in professional design.
You’ve been in business for a few years now, and it’s time to take things to the next level. You might feel that your business has plateaued, or that you’re paradoxically too busy and not making a proper living from your work, and something needs to change. You are smart and learn quickly, but taking care of all the back-end parts of your business is starting to become a drag on your real work.
I’m devoted to helping you succeed! I always look for the best possible solutions for your unique situation. We’ll discuss your options and help you choose the one that suits your needs. I believe in simplicity, not feature creep… less is more, and your work needs to shine, not be buried under distractions. And I will be there for you for the long haul, whether you have a large or small project.
Sound like we might be a match? Let’s talk!
Some of my branding, advertising, and consulting clients:
Shannon definitely knows her stuff. We were like kids in a candy store – always wanting one more question answered to help demystify the tweets, the posts and the feeds!
::Deborah Fausto, Seattle
Shannon, Thank you! I get it now…. how I can use Twitter and Facebook to benefit my business. You made social media more user-friendly than anyone I’ve ever heard discuss social media. 5 minutes of you discussing Twitter demystified it for me. You’re a magnificent teacher. SO GLAD I came! Thank you!!
::Ann Whitmore, Bainbridge Island
This was one of the best organized and informationally dense events ever attended, yet very approachable. Cant wait to take the next level FB class. Shannon rocks as an instructor. Came away with a combination of a strategic overview and detailed tactics. I have an aversion to FB, but this course got me past my prejudice through understand how to utilitze FB in marketing my businesses. I highly recommend this class; its well worth the small course fee.
::Seth Basker, Tucson
Thank you Shannon for the valuable information you presented with such clarity. I feel much more confident now to venture out and begin shopping for my new phone.
::Janice Williams, Seattle
Do you have a secret in how you get a two-hour meeting to feel like it lasted only fifteen minutes? The third week was great as were the first two!
::Debb, Fort Lauderdale
And the day came when the risk to remain tight in a bud
was more painful than the risk it took to blossom.
:: Anaïs Nin
A goal without a plan is just a wish.
:: Antoine de Saint-Exupery
Book Yourself Solid – Discussion Group
Schedule varies, Kirkland (Juanita)
At this meetup we’ll get together and practice our “who and do what”- getting clear on how we help our clients, so we can tell people about our work. Practice in a safe space with your peers, get feedback on word choice and delivery, and leave feeling more confident in your mission and your ability to get your message across.
Get the complete details and register here.
Wise Mind Happy Hour
First Thursdays, monthly – 5:00 pm – 7:00 PM, Seattle (Downtown)
In the day-to-day hum of your work, it can be easy to lose sight of all the possibilities for your business. Join us for an intimate group happy hour and recapture your excitement about your work, your clients, and your ability to make a difference.
Your Wise Mind is the intersection of your rational, analytical side and your emotional, intuitive side. The crossover between those two is where your wisdom, your ability to be fully present, and your best decision-making abilities live. We’ll focus on tapping into your wise mind for new insights and confidence in your work, and taking the long view (literally!) of your business.
The best happy hour menu specials are available from 5-6pm, plus complimentary appetizers. You’ll be most comfortable in business-casual dress. This is a great, low-key way to meet other practitioners and breathe some new life into your daily routine.
Get the complete details and register here.
Wellness Pros Happy Hour
Second Tuesdays, monthly – 6:00 PM to 8:00 PM, Seattle (Ravenna)
Are you feeling dim? Burnt out even by the path you love? Reignite your spark with your fellow entrepreneurs, and enjoy a rich conversation hosted by communication designer Shannon Garcia. Receive ideas, tools, and resources you need to:
• Stimulate fire and passion in your work and personal life
• Avoid- or recover from- burnout
• Understand how your energy levels are transmitted through your business
• Connect with your clients’ ideals and energetic styles
If you’re looking for a refreshing new way to meet other people and grow your business, attend this event! It’s going to be a fun and stress-free way to get inspired and make some new connections.
Get the complete details and register here.
View the full calendar with past events here.